timeline. Your goal is to hit them every time. Track the impact on your audience. You can measure this in different ways. How much traffic are your blog posts generating? How many people attend your conferences? Do you receive emails from people interested in your point of view? Are these trends increasing over time? Track expertise? New customers? Higher income
Has your business seen tangible benefits from your growing stature in the industry? Are you able to charge higher rates or request higher speaking fees? employee email list Download the Visible Expert bookHow to startIf you want to become the next Visible Expert in your industry, the first step is to commit to it. If you are part of a company, talk to your colleagues and explain what you are trying to do and how it will help the company achieve its goals. If you can get support from the people around you,
it will be easier for you to find time during the day to do most of the tasks needed to build your profile.Then start following the Visible Expert 20-step process. Download and read our free book, The Visible Expert: How to Create Industry Stars. And why every professional services firm should care. It contains much more detail about the process, as well as the research behind it. And if you need training along the way, find a solid online resource that can answer your questions